Magia
da Bahia Food Industry Ltd. operates in the business
of production and commercialization of candies like
Cocadinha da Bahia (Coconut Candy) and Bananada
da Bahia (Banana Candy). Our Company is always
concerned with the quality of its products as well
as with respecting its customers.
Through
constant investment in the expansion of its facilities
and in the use of new technologies, along with professional
qualification, Magia da Bahia is constantly refining
the quality of its products, not only for the national,
but also for the international market, where it already
exports to countries like: Japan, Portugal, and Spain.
Located in the city of
Feira de Santana, state of Bahia, Brazil, our industry
has distinguished itself in the market for being an
innovative company. Always seeking to expand its business
horizons, the company has strategically increased
its production to cater to the biggest supermarket
chains, distributors, and hotels in Brazil.
Our manufactured products
are made exclusively from regional fresh fruits (coconut
and banana) which undergo a strict selection process.
These fruits have no added pesticides and the products
themselves are always in a process of constant enhancement
due to national agricultural norms and international
standards.
Through
its participation in national and international events,
Magia da Bahia promotes its products in fairs, expos,
as well as in sporting and cultural events. In April
2004, it participated in the International Food Fair
in Lisbon, Portugal (see images below), where it had
the opportunity to showcase an assertive marketing
policy, thus fostering the acceptance of our products
throughout the world.
PARTICIPATION
IN INTERNATIONAL FAIRS

Expo
Alimentos - San Juan, Puerto Rico - April 1st and 2nd,
2006 - Convention Center of Puerto Rico
The
celebration of Expo Foods' tenth anniversary has a
lot in store for everyone. This is due to the inauguration
of the new Convention Center of Puerto Rico (14,186
square meters for exhibit areas and 7,033 square meters
of conferences and meeting areas), where more than
300 exhibitors and more than 7000 professional buyers
from Puerto Rico and the Caribbean are expected.
Expo
Alimentos has become the most important event for
the Industry of Foods in the Caribbean. The exhibition
of foods, products, and services related to this market
are the best opportunity for companies of this vital
sector of the economy to sum up new business, to secure
or to expand their commercial alliances, and to exchange
know-how on the latest tendencies in the Industry.
It is expected that this Expo Foods will surpass the
$75 million mark in commercial transactions among
its participants. It will count on the participation
of more than seven thousand buyers coming from Puerto
Rico and the Caribbean. In order to achieve this,
every year we increase the investment allocated to
the event. This action aims at attaining higher quality,
which ensures investment yield to the exhibitors and
maximizes the time investment involved in the merchant's
visits.
The
exhibition is presented by the Chamber of Marketing,
Industry and Distribution of Foods (it MEASURES) .
Since its beginning, it was endorsed by the Food Marketing
Institute (IMF), an organization of great importance
to the Industry of Foods of the United States and
to the United States Department of Agriculture (USDA).
http://www.expo-alimentos.com/expoalimentos.html.

PARTICIPATION
IN NATIONAL FAIRS
Click in the address to proceed
to know the official site of Exporural 2006 and
to see the gallery of photos of the event.
www.exporural.com.br.

Click
in the address to proceed to know the official
site of Exponor 2006 and see the gallery of photos
of the event.
www.abase-ba.org.br.
SOCIAL RESPONSIBILITY
Another important concern
to our company is Social Responsibility. In order
to foster Social Responsibility, we support social,
touristic, and environmental projects. Hence, our
company devotes its attention and contribution toward
the following projects:

SOCIAL
PROJECTS: We offer financial support to the Children's
Smile Fraternal Institute, National Christian Association,
and the Badameiros Co-op of Feira de Santana (Residents'
Association of Nova Esperança Neighborhood).

TOURISM
and CULTURAL PROJECTS: We advertise images of Bahia
in all of our product packaging (or packages?), emphasizing
important tourist, historical, sports, and cultural
landmarks.

ENVIRONMENTAL
PROJECTS: We advertise images from Project TAMAR,
a federal project aimed at the preservation of sea
turtles, the environment, and endangered species.
| Get
to know a little bit more about the companies
that we support. |
BADAMEIROS
CO-OP OF FEIRA DE SANTANA (STATE OF BAHIA)
This
institution seeks to improve the quality of life and
to create alternatives for underprivileged children
and adolescents, so they have opportunities to better
their lives through education. The work conducted
by this association benefits fifty children who live
in the neighborhoods that surround the Feira de Santana
landfill.
Volunteers carry out essential socio-cultural activities,
which include after-school tutoring, aiming at developing
these kids and adolescents at a personal level as
well as reestablishing their sense of citizenship.
We understand that only through education and professional
development we will be able to promote social inclusion,
thus contributing to the creation of a more just and
equal society. That is why it is so important for
us to receive any outside support, be it from companies
or people.
Person in charge: Sra. Marlene Souza
Rua Ferreira Gomes, 65 - Bairro Nova Esperança
Feira de Santana, Bahia - Brazil
Phone: (75) 3624-2746
CHILDREN'S
SMILE FRATERNAL INSTITUTE
Non-profit
organization, founded on January 6th, 1975, which
sees to children, adolescents, and young adults in
different social contexts:
a) 210 children enrolled in a nursery, for a period
of 8 hours a day, participating in a child education
program.
b) 140 children enrolled in the Allan Kardec Primary
School
c) 80 adolescents participating in the Smile Sport
Club (Esporte Clube Sorriso), a soccer school and
also a team.
d) 170 young adults enrolled per semester in all periods
of the Children's Smile Computer Skills School.
e)
60 available seats for members of the underprivileged
community to attend college-entrance exams preparatory
classes at the Smile College Prep School. The teachers
in this school are volunteers.
f) Family homes where 40 people are assisted integrally
by the Institution in terms of schooling, moral, intellectual,
professional, and Christian-religious guidance.
g) Professional courses in book-binding, facial cleansing
for ladies, office assistant, and alternative cuisine,
in a partnership with the Department of Labor, Social
Work, and Sports (SETRAS - Secretaria do Trabalho,
Assistência Social e Esporte) and the National
Service for Industrial Learning (SENAI - Serviço
Nacional de Aprendizagem Industrial).
h) Children's Enchanted World: a cultural and entertainment
complex that belongs to our institution and is exclusively
dedicated to children. It seeks to offer leisure to
the kids in an attempt to increase their self-esteem,
to stimulate the formation of character, and to promote
a harmonious life within their families. You too can
help!
People in charge: Zélia or Carmerival
Rua Caravelas, 377 - Bairro Jardim Acácia
Feira de Santana, BA - Brazil
Phone: (75) 3225-7479 and 3221-5021
NATIONAL
CHRISTIAN ASSOCIATION
Non-profit
civil organization, founded on January 29th, 1987,
which aims at taking children and adolescents into
shelter. These kids have been abandoned, neglected,
or have undergone domestic violence, so the institution
offers medical and dental assistance, along with cultural,
sports, and leisure activities. It also provides them
with education and a chance to insert themselves (participate?)
in the community, always emphasizing the conservation
of family ties and its reconstruction. The institution's
motto is "A Commitment with Life".
Rua "A", nº 01 - Conjunto Feira
Feira de Santana, BA - Brazil
Phone: (75) 3484-0429
Email: thelmacarneiro@uol.com.br